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3i gives vote of confidence to media start-ups

UK-based private equity firm 3i has led the largest early-stage investment in the media sector since 2001 with a €20m fundraising for 1-2-3.TV, a Munich-based interactive television home shopping channel.

The firm invested with two German venture capital firms, Target Partners and Wellington Partners, to take a 75% stake in 1-2-3.TV.

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