Goldman Sachs is dubbed ‘Teflon Goldman’ for being seemingly impervious to the early ravages of the banking crisis while rivals suffered, and a new list of the business workd's biggest brands shows the Wall Street powerhouse has actually overtaken the non-stick coating maker from which it derives its nickname.
Goldman Sachs was the highest-placed bank in a list of Business Superbrands' top 500 business-to-business brands in the UK, compiled by The Centre for Brand Analysis and published today.