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Cryptocurrency

Tradfi eyes crypto land grab after years of shunning sector

The SEC’s approval of spot bitcoin ETFs in January has started a new cryptocurrency gold rush, with the biggest players in finance now joining the wagon train into the former Wild West of finance

'All the new flow and inflow have, rightly, been around Blackrock, Fidelity, Invesco and eight other tradfi firms'
'All the new flow and inflow have, rightly, been around Blackrock, Fidelity, Invesco and eight other tradfi firms' Photo: Getty Images

BlackRock chief executive Larry Fink once described bitcoin as an “index of money laundering”. Jamie Dimon, the boss of fellow traditional finance firm JPMorgan, went further, calling it variously a “hyped-up fraud” or a “pet rock”.

But seven years later, tradfi firms are starting to warm to the crypto world, capping a bumpy, 15‑year ride by the sector to gain the trust of Wall Street giants. The time is ripe for the biggest players in finance to step in.

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