Asset manager BlackRock is preparing to issue its first ever bond denominated in euros, according to people familiar with the matter, joining a slew of US companies and banks that have already flocked to the region to take advantage of record-low borrowing costs and investors' ferocious hunt for debt.

Two bankers said that the giant New York-based money manager plans to meet investors in London, Amsterdam, Frankfurt and Paris on Monday and Tuesday next week and may issue bonds denominated in euros on the back of the meetings. The size and maturity of the bonds are still to be determined, the people said, but Barclays, Citigroup and JP Morgan have been asked to arrange the meetings.