The Carlyle Group, whose co-founder claimed in May that it was impossible to invest "too much" in China, has mounted a public relations effort in the country with the launch of a new website to promote its activities in the region.

The US buyout firm is launching a new Chinese language website to boost ties with local communities and governments, which will enable Carlyle to show "responsible investing and improved transparency with a broad range of audiences in local communities", according to a statement.