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Citi powers up 'superbankers' to drive revenues

US bank launches project to hone European coverage bankers’ skills in pitching products across its institutional clients group

Citi has ambitions of becoming a top-three investment bank for revenue generation in Europe
Citi has ambitions of becoming a top-three investment bank for revenue generation in Europe Photo: iStockPhoto

Citigroup wants to supercharge its top coverage bankers in Europe, where the bank has ambitions of becoming a top-three investment bank for revenue generation.

Since the start of 2016, the bank has been offering 75 Europe, Middle East and Africa-based coverage bankers special executive coaching and mentoring programmes; sessions in which senior colleagues share their own advice on the business; negotiation skills training; and other product-specific training.

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