Arguably the most daunting prospect for the novice gun is not simply hitting a bird but ensuring one looks the part in front of one's peers. To avoid making the wrong kind of statement with a fashion faux pas, Holland & Holland's creative director offers advice on what not to wear.

For the City man who wants to look the part, stick with a tweed or corduroy vest over a brushed cotton shirt paired with moleskin trousers - not forgetting a tie. Even during summer the British rain clouds can gather, especially in Scotland, so don’t leave without a waterproof shooting jacket.