The prime brokerage arm of Fidelity Capital Markets has launched a pricing tool designed to bring transparency to the securities lending industry, at a time when regulators, industry watchdogs and market participants are seeking more disclosure on these activities.

Fidelity Prime Services' PB Optimize is the first securities lending pricing tool of its kind to be offered by a prime broker. The tool displays, compares and ranks securities lending rates and performance from a variety of prime brokers.