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Funds hunt for real returns in race to the metaverse

Firms are betting billions on it, with 30% of businesses expected to have products and services ready for it by 2026. But where’s the real money for investors in the metaverse?

By David Ricketts
‘We know the metaverse is going to be big, and it is going to change people’s day-to-day lives’
‘We know the metaverse is going to be big, and it is going to change people’s day-to-day lives’ Photo: Getty Images

Welcome to the metaverse. The 3D virtual reality world where we can learn, work and socialise has been hyped as the next big battleground for tech firms, advertisers and consumer brands.

Goldman Sachs sees the market booming to some $8tn, while BlackRock — the world’s biggest fund manager — is already sizing up opportunities.

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