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Trade bodies need to get smart on tactics

Members of the Investment Association should appreciate there is more to lobbying than fighting every piece of regulation in the strongest terms

Those following events at the Investment Association this week may well ask: what is the smart way for a trade body to help its members? Maybe the private equity industry's approach a decade ago holds a lesson.

If an industry body's sole function is to act as a cheerleader for the industry it represents then perhaps there is logic behind the decision by the IA board to dispense with Daniel Godfrey.

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