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‘It’s a bit like dating’: Corporate lawyers’ five tips to win and keep clients

Top deal lawyers share how to win new clients and keep existing ones happy

Natasha Good.
Natasha Good.

Winning and keeping clients is the lifeblood of the deals business. This is a challenge in a global pandemic when face-to-face meetings are scarce.

Financial News spoke to some of the City’s leading private equity, corporate M&A and tech deal lawyers to get their views on how best to win and keep clients.

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