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Letter from Paris: the city of love (for hedge funds)

France is home to the greatest quantity of assets under management in Europe and there’s plenty of room for alternative strategies

When you sit on the terrace of the legendary and recently refurbished Fouquet’s on the Champs-Elysées – the venue as which Nicolas Sarkozy infamously held an election victory party in 2007, marking the launch of his “bling-bling” presidency – you can see hordes of tourists taking pictures and admiring Louis Vuitton’s shop window.

However, if you go up one level to the terrace of the Bar Le Lucien, you encounter another type of hoard, mainly investment managers and bankers who have their offices nearby. They will be sipping the latest whiskey suggestions made by the barman and contemplating the benefits of being based in Paris.

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