Facebook will step in to stop investment scams, but users can freely share advice, tips and knowledge on trading and investing on its platforms, a representative for the company said, as social media stars continue to hype up investment opportunities online.

During a tense exchange with MPs on 22 September about the growing number of financial influencers on the platform promoting risky investments, Facebook's content policy director Allison Lucas said that there was nothing stopping users from posting their insights on markets.