Oddo Pinatton, created from the merger of the two last remaining independent brokerages in France last year, has launched into the market for online IPOs.

The company has launched first-offer.com, a new service targeted at retail investors and small institutions to enable them to apply for shares in new issues and receive allocations online. The service will give investors access to all of Oddo Pinatton's new issues. Between them Oddo and Pinatton managed more Nouveau Marché IPOs than any other firm last year. First-offer.com is the fourth such service to hit the French market.