Rothschild has won its first advisory mandate from Trader Media East, the central and eastern European media group that has accepted a $500m (€381m) takeover bid from a Turkish group less than a year after floating in London.

Trader Media East, which picked Morgan Stanley as sole global co-ordinator when it listed its global depositary receipts at $13 each in London in February 2006, did not call back the Wall Street bank for the advisory mandate.