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The technology behind banks' client analytics

To solve the mystery of which clients are profitable, banks don’t need a magnifying glass – they need technology

To solve the mystery of which clients are profitable, banks don’t need a magnifying glass – they need technology.

According to a joint report by analysts at Morgan Stanley and Oliver Wyman earlier this year, technology will "continue to grow in importance as banks look to simplify processes throughout the middle and back offices, continue to increase the role of technology in client service and trading, and pull out expensive mid-level manual layers".

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