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Toppling Bloomberg ‘needs a nuclear bomb’: Can the London Stock Exchange Group dent its dominance?

Workspace by LSEG is making a big push to win market share in data but something exceptional will be needed to knock the Bloomberg Terminal off its perch

LSEG got into the data business when it acquired Refinitiv for $27bn from Thomson Reuters
LSEG got into the data business when it acquired Refinitiv for $27bn from Thomson Reuters Photo: Chris Ratcliffe/Bloomberg/Getty Images; Jose Sarmento Matos/Bloomberg/Getty Images; Nicholas.T.Ansell/PA/Alamy

It is expensive, it looks ancient and you need to memorise archaic keyboard commands to find what you need. The Bloomberg Terminal has generated the same complaints for decades, but it is still the undisputed market leader.

Despite the gripes from many people in the financial sector, few on the trading floor would be willing to give up their terminal — largely because Bloomberg’s competitors have yet to come up with a viable alternative.

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